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ROLLS-ROYCE

PIONEERING ONBOARDING

A multi industry award winning transformation of global onboarding practices at one of the most iconic brands in the world. Creating a streamlined, digital, employee centred experience and exceptional business outcomes

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​​​​​1. About Rolls-Royce


Pioneering the power that matters


Rolls-Royce are one of the world’s leading industrial technology companies. They pioneer cutting-edge technologies that deliver the cleanest, safest and most competitive solutions to meet the planet’s vital power needs.
 


2. Rolls-Royce People


Our people, our power


Driving their business forwards is a highly skilled workforce concentrated in key hubs around the world.
Rolls-Royce are determined to pursue greater diversity and inclusion in all its forms, and are committed to creating an environment where everyone can be at their best.
 


3. The Starting Position


Manual, complex, confusing and brand damaging

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​​​​​​​​​​​​My discovery revealed an onboarding experience that didn't reflect the Rolls-Royce brand or reputation. New employee's were expecting a slick, digital, innovative and engaging onboarding experience. Instead the experience was poor and didn't reflect the brand values. Processes were lengthly, complex, manual and confusion. New employee's didn't have the tools or support they needed to be successful, hiring managers were frustrated and business outcomes were being impacted.


4. The Vision & Aspiration


A pioneering onboarding vision

 

We shaped an onboarding vision to truly align with the Rolls-Royce brand and enable the best possible business outcomes.  "Our on-boarding experience will be innovative, inspiring & empowering and allow our new talent to be engaged, informed and set up for success".
 

5. The Transformation Approach


Discovery - Simplification - Communication - Collaboration


A global programme team was assembled with executive support and representation across countries and functions. All new ways of thinking and working enabled the programme:

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Discovery 

Internal analysis to understand reality over perception

External best practice to bring onboarding best practice into the programme

 

Simplification

Removing significant legacy complexity

Streamlining processes with the employee experience at the core

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Communication

The change and communications strategy and approach was critical

Getting the business onboard would be a key enabler to success

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Collaboration

Designing with Rolls-Royce people - not for them

A consistent global solution, tailored locally for legislation, language and compliance purposes

 

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6. The Journey and Timeline


Think big, start small - building out successful solutions over time

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We took an agile, iterative approach to start driving change and delivering value to the organisation as soon as possible. We piloted a new end-to-end solution with executive level new employee's, later launching the solution globally in multiple languages. The journey continued with the global implementation of a market leading digital onboarding tool, taking the new experience to a whole new level.

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7. The Results


The experience, and the organisation has transformed

 

The programme delivered successful organisational change on a global scale with significant business efficiencies and transformed employee experiences resulting in multiple industry awards and nominations:

 

The Employee Experience

New employee NPS – rate the company
Year 1: 36
Year 2: 75

New employee NPS – rate the joining experience
Year 1: 22
Year 2: 58

Hiring manager feedback – "Do you have the tools and support to deliver a great onboarding experience?"
Year 1:  65% said yes
Year 2:  95% said yes

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Business Efficiencies

Removing legacy complexity and automating manual processes delivered a time saving in HR of three months in the first year, enabling the function to re-invest resources back into value-adding activities.

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Industry Recognition

The transformation has been recognised industry wide:

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  • Winner: Recruitment Marketing Awards Best Film

  • Winner: Recruitment Marketing Awards Technology Innovation

  • Nominated: Personnel Today Awards Excellence in HR through Technology

  • Nominated: CIPD PMAs Best Technology Initiative

  • Nominated: RAD Awards Technology Innovation

  • Nominated: RAD Awards Employee Engagement

  • Nominated: In-House Recruitment Awards Best Onboarding Strategy
     

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8. Hear From Rolls-Royce People


The new experience now reflects the Rolls-Royce brand and values


Feedback themes from new employees, hiring managers and buddies include:

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  • The innovative and informative digital experience

  • A welcoming environment

  • Supportive teams

  • The personalised onboarding experience

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9. Secrets of Success


My takeaway tips

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Shape a compelling vision
Collaboration is key
Use data and insights to drive your path to success
Challenge everything
Keep the faith
Never stop
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10. And Finally


Don't be afraid to dream big - the greater the challenge the greater the opportunity


Dream big, be bold, and never let anyone tell you it cannot be done.

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